City National Bank - Contract

UX Product Owner and Senior Researcher

• UXD PO within a SAFe agile environment, prioritizing initiatives across trains

• Rigorous preparation and stakeholder fact finding leading up to PI planning

• Created UXR scalable solutions with an emphasis of getting to the right questions and audience faster, ex intake forms, screener question repository

• Executed strategic UXR ex. and multivariate prototype evaluation

• Coached design team on research synthesis as part of democratization initiative

• Established a UX bookclub for UX and engineering teams

Wells Fargo               

Senior User Experience Researcher & Strategy Specialist

• Led generative B2B API shopping and discovery research initiatives

• Used service design methodologies to evaluate current-state process evaluation through future-state concept prioritization in a matrixed environment

• Facilitated cross-functional design thinking and persona activation workshops

• Planned quarterly research roadmaps that aligned with product roadmaps

Dentsply Sirona            

Web UX Producer

• Managed $3MM+ B2C digital projects, ensuring on-time delivery and risk mitigation

• Streamlined internal processes to improve efficiency and organizational communication through design thinking and stakeholder listening tours 

Wells Fargo - Contract                          

Web UX Producer

• Facilitated internal UX working sessions and  primary customer qualitative user interviews

• Worked cross-functionally to prioritize efforts based on impact and effort.

• Brought digital teams together to align on roadmaps and prioritize initiatives based on impact and effort

Wray Ward Advertising Agency                  

Digital Producer

• Forecasted budgets, scoped digital initiatives, allocated design and development capacity/prioritization, while communicating relevant updates to stakeholders

• Developed first ever QA process testing for website releases

• Capacity planning, including identifying need and hiring/managing freelancers

• Lead culture club and organized local community development meetups on behalf of Wray Ward

Lowe’s Companies, Inc. - Contract                

Online Promotions Specialist | Marketing Deployment Producer

• Managed Lowes For Pros (LFP.com) daily production updates based on promotional strategy to collecting and sharing post-production analytics

• Led omni-channel 375 store weather related piloted program and 14-store interactive virtual reality (VR) kitchen and bathroom refresh pilot program 

• Liaison to store managers and conducted in-store ethnographic research to iterate and improve piloted programs